by Joe Barkai, IDC

Productive innovation will play a significant role in determining the success of manufacturers in the postrecession period. That stated, innovation must be managed in a way that offers significant improvement over the ways innovation has been handled in the past.

To find out more about productive innovation, Invention Machine posed a series of questions to Joe Barkai, practice director of Product Life-Cycle Strategies at IDC Manufacturing Insights, on behalf of Invention Machine's manufacturing customers.

To access the IDC Analyst Connection: Challenging Times Demand Productive, Sustainable Innovation, simply complete the form below.