Invention Machine’s Latest Sustainable Innovation Podcast Features Aberdeen’s Jim Brown Discussing Product Innovation Agenda
Posted on Tue, Feb 05, 2008 @ 12:07 PM
Boston, Feb. 5, 2008 — Aberdeen Group’s recent report, “Product Innovation Agenda 2010: Profiting from Innovation Today and Tomorrow”, found that more than 80 percent of companies are focused on driving profitable growth through product innovation, while many participating companies are looking to make innovation a repeatable and sustainable process. The report’s author, Jim Brown, shares details of the study in a conversation with Chief Technology Officer Jim Todhunter in the latest installment of Invention Machine’s Sustainable Innovation podcast series, released today.
The Sustainable Innovation podcast series is designed to help companies better tackle innovation challenges and learn what global organizations are doing to sustain their product innovation processes. In the podcast, Brown discusses the main findings of the study, which analyzed how companies are driving profitable growth by introducing new innovation, product development and engineering techniques and technologies. The survey also found that Best-in-Class companies are more likely than average companies to have an executive dedicated to managing product innovation. Brown further shares how Invention Machine customers surveyed for the report fared relative to other companies.
WHAT:
Sustainable Innovation Podcast
WHO:
Jim Brown, vice president, Product Innovation & Engineering Research, Aberdeen Group Jim Todhunter, chief technology officer, Invention Machine
WHEN:
Released Tuesday, Feb. 5, 2008
WHERE:
Invention Machine’s Web site, http://www.inventionmachine.com Jim Todhunter’s blog, Innovating to Win
CONTACT:
Parna Sarkar
psarkar@invention-machine.com
617-305-9250, ext. 3305
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Bethany LoMonaco
bethany_lomonaco@lpp.com
781-782-5836