Dare to look beyond. The ability to act rapidly on market information can be the difference between dominating a market and being irrelevant. To succeed today, you need the courage and commitment to anticipate threat and opportunities in a credible, repeatable way.
With ever changing market conditions, you need to extract the full potential of your existing products and competencies for sustained competitive advantage. This starts with understanding your highest value assets through the cold lens of reality, then identifying how these assets relate to other markets, partners and competitors.
Invention Machine Goldfire is innovation software that empowers engineers and scientists to conceive and validate the right ideas the first time, so they can quickly and easily deliver market leading products. Goldfire fuses proven ideation and problem-solving methodologies with precise access to corporate and external knowledge, bringing repeatability and uniformity to the product innovation process.
Companies using Goldfire have a powerful tool that’s not only elevating their innovation quotient, it’s driving confident, forward-thinking decisions.
- New Market Whitespace
Find new or adjacent market opportunities for a core competency or technology.
- Current Market Whitespace
Identify unmet needs in current market. Are there big opportunities through minor extensions?
- Product/Technology Roadmapping
Identify possible next-generation methods. Are you open to looking at predictable paths of product evolution?
- Company/Competitive Analysis
Analyze capabilities of companies involved in similar market.
- Partner/Supplier/Mergers & Acquisitions Analysis
Identify companies that are leaders in providing a certain technology or capability
- Technology Profiling
Analyze a specific technology or capability in terms of key players and level of maturity
Contact us to learn how Goldfire can help you drive sustainable innovation.